CardExchange, Inc. holds information about existing customers to enable us to conduct business and about individuals who may be interested in our products and services. As part of this we hold a small amount of personal data required which may include:

• Name and job title
• Contact information including postal address, telephone number and email address
• Credit card information

In addition, we automatically gather general statistical information about our website and visitors, such as IP addresses, browsers, pages viewed, number of visitors, goods and services purchased etc but in doing so we do not reference you by any personal data. We use this data to analyse how much our visitors use parts of our site so we can improve it.

We also automatically gather anonymous statistical information about our software products and, in some cases, connected printers such as license location, version, printer status and printer error logs. We use this data to analyse and improve our products by understanding how they are used and perform. This information does not reference you by any personal data unless you agree to do so when registering your license. If you do agree and depending on the product you have purchased, you can use the same data to help you view and manage the status of your software license(s) and printer(s).

CardExchange, Inc. is committed to ensuring that your privacy is protected in accordance with the law. We take privacy and your rights as an individual seriously.

We will use your data as outlined below:

• To follow-up ‘Contact Us’ enquiries
• To follow-up ‘Trial Download’ enquiries either directly or, with your consent, by an authorised CardExchange® partner
• To create and manage your website account
• To process and deliver purchases and manage ongoing license subscriptions
• To keep you informed about important product releases and updates relating to your registered software license
• To keep you informed with occasional, relevant, marketing updates To fulfil ongoing email newsletter subscriptions
• To verify proof of purchase and product warranty
• To process technical support enquiries by phone, email, online forum and online ticket system
• For internal reporting and monitoring of sales and support department performance

More detailed information about how we use, store and protect your personal data can be found below:

CardExchange, Inc. is the data controller. CardExchange, Inc. is based at 191 Sand Creek Road, Suite L, Brentwood, CA, 94513, USA and is contactable via email at This email address is being protected from spambots. You need JavaScript enabled to view it.. Elliot Davis has been given responsibility to ensure your rights as an individual are respected and clear. If you have any queries, please do not hesitate to contact us.

We collect your personal data when you contact us requesting information, a trial download or when you make a purchase via our website, email or telephone. We also collect your personal data when you register a software license and if you register for our end user support forum.

A cookie is a small file which asks permission to be placed on your computer’s hard drive. Once you agree, the file is added and the cookie helps analyse web traffic or lets you know when you visit a particular site. Cookies allow web applications to respond to you as an individual. The web application can tailor its operations to your needs, likes and dislikes by gathering and remembering information about your preferences.

We use traffic log cookies to identify which pages are being used. This helps us analyse data about web page traffic and improve our website in order to tailor it to customer needs. We only use this information for statistical analysis purposes and then the data is removed from the system.

Overall, cookies help us provide you with a better website, by enabling us to monitor which pages you find useful and which you do not. A cookie in no way gives us access to your computer or any information about you, other than the data you choose to share with us.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. This may prevent you from taking full advantage of the website.

We only hold the minimal amount of personal data required to carry out the activities outlined in section "How we use your personal date" above.

The personal data we hold may include your name, job title, position, email address, work address and telephone numbers. If your business operates from home, we may hold your postal address, too. This information will be added to our CRM system to help process your enquiries and in the case of license registrations, our license server too.

If you make an online purchase or have a subscription license we will process your card payments in conjunction with our payment processing partner; Stripe.

Legitimate interest is the legal basis we rely on to process your personal data as we may need to contact you about our products or services which you have enquired about, purchased or require support for.